Vector Marketing Success Stories
Vector Marketing



"Treat each demonstration as an opportunity to meet somebody new and broaden the base of folks you've come in contact with."


Vector Marketing Success Story:
Gus Brabham

At 19 the Vector Marketing experience taught Gus Brabham, now a partner in an insurance agency, how to determine his own success. Gus lists time management skills, people skills, and business skills as some of the things he learned from his time with Vector Marketing, but he believes Vector offers an experience that is as important as it is unique to find in a summer job.

"It (the Vector Marketing experience) teaches you how to know your market and figure out ways to get into that market. You learn how to qualify your prospects which is essential," he said.

Neither Gus nor his mom and dad had heard of Cutco when Gus began selling knives the summer before his sophomore year in college, but someone in Gus' family recognized the cutlery.

"My grandmother had purchased Cutco 30 years prior and it was comforting knowing it (Cutco) was a good product," he explained.

Gus had no problem recommending Cutco to customers. "It's a good product," he said. He feels the same way about Vector. "I recommend it (the Vector experience) to people. You'll gain sales experience. Also, you learn how to learn about a product, present the product and then discuss the product." Gus has advice for new Vector Marketing Reps.

"Have fun with it! View it as a game. Treat each demonstration as an opportunity to meet somebody new and broaden the base of folks you've come in contact with. I sold Cutco to the person who is now my partner – that's how I ended up with this job."

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Vector Marketing Success Stories


If you know a former Vector Representative who has gone on to great success and has a story to tell please e-mail Ronni Gronemeier, Cutco Public Relations Assistant, in Olean - rgronemeier@cutco.com