 "Treat each demonstration as an
opportunity to meet somebody
new and broaden the base of folks
you've come in contact with."
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Vector Marketing Success Story: Gus Brabham
At 19 the Vector Marketing experience taught Gus Brabham, now
a partner in an insurance agency, how to determine his own success.
Gus lists time management skills, people skills, and business skills
as some of the things he learned from his time with Vector Marketing,
but he believes Vector offers an experience that is as important
as it is unique to find in a summer job.
"It (the Vector
Marketing experience) teaches you how to know your market and
figure out ways to get into that market. You learn how to qualify
your prospects which is essential," he said.
Neither Gus nor his mom and dad had heard of Cutco when Gus began
selling knives the summer before his sophomore year in college,
but someone in Gus' family recognized the cutlery.
"My grandmother had purchased Cutco 30 years prior and it was comforting
knowing it (Cutco) was a good product," he explained.
Gus had no problem recommending Cutco to customers. "It's a good
product," he said. He feels the same way about Vector. "I recommend
it (the Vector
experience) to people. You'll gain sales experience. Also, you
learn how to learn about a product, present the product and then
discuss the product." Gus has advice for new Vector Marketing Reps.
"Have fun with it! View it as a game. Treat each demonstration as
an opportunity to meet somebody new and broaden the base of folks
you've come in contact with. I sold Cutco to the person who is now
my partner – that's how I ended up with this job."
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