Vector Marketing Success Stories
Vector Marketing



" Instead of selling knives you are selling you."


Vector Marketing Success Story:
James Arredondo

For James Arredondo, the road to becoming a successful businessman is paved with the people skills he learned selling CUTCO Cutlery.

Before he became successful as an insurance and investment advisor with one of the top companies in the nation, he realized as a freshman at Bentley College that he had one skill to hone – people skills, he said. It was then the honors student heard some buzz on campus about selling CUTCO through Vector Marketing. He was quick to jump on board, he said, recognizing a great opportunity to learn to talk to people.

Once a Sales Rep, James said he made the commitment to learn and follow the CUTCO sales program.

“I practiced what my managers taught me,” he said. “I memorized those approaches and got very good at different techniques.”

Following the program helped him reap the rewards of his newfound skills. In fact, he became so good at presenting himself, quickly connecting with people and answering questions openly, that he sold a lot of CUTCO.

Just as James’ newfound people skills helped boost him to success as a Sales Rep, they also opened the door to the career he enjoys today, he said. While many of his friends were still looking for a job, with his CUTCO sales experience on his resume James was noticed by employers before graduation.

If you know a former Vector Representative who has gone on to great success and has a story to tell please e-mail Ronni Gronemeier, Cutco Public Relations Assistant, in Olean - rgronemeier@cutco.com

In fact, he said his CUTCO experience sold him to prospective employers. He had several job offers and was able to choose the company he wanted to work for most. He found that, “Instead of selling knives you are selling you.”

Today, thanks in part to his CUTCO sales experience, James enjoys professional and financial success. He also has a tip to help new reps strengthen customer relationships. “Send thank you notes to people when they buy from you – it sets you apart,” he said.

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